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in archive
How to Digitally Advertise for Your Business
An integral part of many modern marketing strategies has been to advertise digitally. If this not currently part of the strategy your business use, then it definitely should be. It does not matter whether your business works B2B or B2C, digital advertising can help grow your business and lead to inc...
How to Make Your Homepage Optimised
After you have devised a winning SEO strategy and planned to market your company online, you need to examine if you are truly doing everything that you can to reach your audience. Your efforts may be bringing in traffic to your site, but are you making sure that they are engaged by what they find [&...
Creating a Steady Stream of Useful Content
Online promotion is a focus for many companies. They may start with SEO, but the best way to draw in new customers and get eyes on your site is by producing content. There are tons of different content types that you can create- blogs, eBooks, charts, videos and much more. These types of content get...
Content Can Help You Win the Local SEO War
Content created for your site can certainly help how your site ranks with Google’s search engines. Still, it might not be as effective for increasing site rankings as having a thoughtful, relevant and keyword-optimized landing page. This is particularly true if your landing page is optimized for l...
Can Your Company Benefit from Facebook at Work?
A new product released by Facebook lets businesses use a customized version of Facebook for their business. This is known as “Facebook at Work, and it is already in effect at many businesses. This is a service that is very similar to what Facebook already offers, but it retracts some of the functi...
How Ecommerce Sites Should Be Using SEO
It can be difficult to image what the world would look like without the internet. It is so intertwined with all of our lives that it connects to everything we do. The shopping industry has been completely revolutionised by this technology, and even though it is now integral to how commerce is conduc...
Can You Use Tumblr to Market Effectively?
One of the biggest internet buyout of the past year was Yahoo!’s acquisition of Tumblr. What they plan to do with the social media site is hard to guess, but it has obviously caused a lot of conversation about the site and what it means to the online businesses who market there. Much of the [&hell...
